About the PRWeb Direct™ Wire Service
PRWeb Direct™ is the service bureau for the PR Web™ newswire. This unique service allows users to maximize their online distribution through PR Web by taking advantage of the expertise of the PR Web staff in submitting, scheduling and optimizing distribution. Several additional services are available to PR Web Direct customers that are not available through the standard PR Web site. These services include same day distribution, simplified insertion process (our professionals do most of this for you), enhanced priority placement on PR Web and eMediawire and much more.
In addition,
with the integration of PRNewswire™ into our distribution network you can now leverage the best of the top two press release newswires (additional fees apply). Each release sent out through PR Web Wire Service with the PRNewswire™ upgrade receives a free report showing exactly where releases have been used online.
Maximize Your Online Visibility With the PR Web™ Newswire Service
In August 1997, PR Web™ pioneered a new method for online press release distribution. Since then, PR Web™ has naturally transitioned into a fully integrated press release newswire service. PR Web™ distributes press releases for many fortune 500 companies and is the largest Newswire catering to small and medium-sized companies and organizations. PR Web™ currently stands as one of the largest overall online press release newswires.
According to third party metrics, PR Web™ currently ranks as one of the top three Internet press release newswires. An innovative model of free distribution services with clear distribution upgrade paths has earned PR Web™ this placement. In the first 6 months of 2004, PR Web™ servers delivered over eight million press release views each month to a growing audience of journalists in both national and global media outlets.
The following chart shows our Alexa ranking. Alexa is a third-party publicly available Internet metrics tool that measures online visibility. PRWEB.com is highlighted in blue with additional charts at the end of this document. The data demonstrates that using PR Web™ ’s services increases your visibility.
 NOTE: The smaller the number the higher the online visibility and popularity of a given Web site. eMediawire.com is a PR Web distribution point. Since its inception in August 2003 its online presence has grown to surpass that of other leading press release newswires. |
In addition to our robust Web presence, our delivery network currently consists of daily e-mails to over 100,000 media contacts, freelance journalists, industry analysts and multiple syndication networks. eMediaWire, PR Web’s premium service, provides fee-based newswire distribution options that are unavailable through free PR Web™ services. With the proprietary PR Web™ affords these creative solutions and cutting edge technologies to meet and exceed our user’s needs and expectations.
Here are a few reasons that you should consider using the services of PR Web™.
High Capacity
PR Web has unmatched network capacity. Our proprietary distribution servers
are designed and tested to deliver over 14 Million emails a day. To ensure maximum
deliverability and avoid spam filters we do not use multiple TO, CC or BCC addresses
when sending your press release. This is where our high capacity servers step
in. Each journalist receives a personalized email containing your press release
based on their unique profile.
Our servers deliver over
8 million press release views each month (average first 6 months of 2004). These monthly press release views are
in addition to press releases which are distributed by email and third party
syndication networks.
Quality Assured Deliverability
Our media database is opt-in. This means that the contacts in our database have
asked for our press releases and provide valid and current email addresses.
Even so, members of the media move around. Therefore, we have staff devoted
solely to ensuring proper deliverability of your press release. Their job is
to keep our undeliverable deliveries as close to zero as possible.
As more organizations, including media outlets, employ spam filters to sort
through the mountains of email that arrives each day it is important to have
experienced editors working with you to advise you when you release contains
keywords, phrases or content that will trigger a filter and cause your release
to be deleted before it reaches the media. Our editorial staff reviews your
release to make sure that your news item does not contain keywords that will
trigger spam filters.
Unmatched Search Engine Presence
We are heavily invested in search technologies. Search engine traffic plays
a vital role in the success of your news release. Journalists increasingly rely
on major search engines for their research. Consequently, every press release
distributed through our network is optimized for maximum organic search engine
inclusion. Search engines can then crawl naturally and efficiently to index
your press release. Our exclusive technology and unmatched infrastructure provides
the best available search traffic directed to your news items.
We are so confident of our service that PR Web™ is the only newswire service
to guarantee the inclusion of your press release in major search engines.
Yahoo Press Releases
We are the only wire service that has three different methods for getting your
press releases into the Yahoo News system. In addition to feeding press releases
directly into the Yahoo News search through our network feed, we have special
agreements in place that make it possible to inject your press release directly
into the press releases section of the Yahoo News site. Additionally, through
our special relationship with PR Newswire™, we have systems in place that
can provide prominent placement for your release.
PR Web & PR Newswire Synergy
With the addition of PR Newswire to our distribution network you can now leverage
the best of the top two press release newswires. Each release sent out through
PR Web Newswire with the PR Newswire upgrade receives a free report showing
exactly where releases have been used online.
Blogs
Is your company blogged? Once thought of as a trend, participation in blogs is
now essential to your media relations. We have been leading the industry with
our blogging technology. The easiest way to make sure that your company is taking
advantage of the online buzz associated with online blogs is to distribute your
press release with PR Web™.
Syndicated Network News Feeds
We manage our own syndicated network news feeds and employ third party syndicates
to assist in distributing your news release.
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